In the future, given the way the country has been progressing, there’ll no doubt be a large amount of wealth brought in by more and more tourists. A wealth of beauty, of happiness, of prosperity. A wealth of tradition, of culture, of history. The dragon holds jewels in each of his claws, representing the wealth of the nation.Īnd it’s the word ‘wealth’ that perhaps describes Bhutan best. The yellow represents the king and his secular power, while the orange represents Buddhism. The flag, which was adopted in 1965, features the country’s emblem of the Thunder Dragon on a backdrop of golden yellow and orange. In society, the Bhutanese follow ‘driglam namzha’, a traditional etiquette supporting respect for authority, devotion to family, and a dedication to civic duty. Approximately 75 percent of the population are Buddhist and these religious values are used to guide government policy along with prioritizing sustainability and cultural preservation. Since 2007 the country has been run by a democratic government, with three separate parties having won the three national elections. The appeal is obvious: pristine alpine landscapes, magnificent Buddhist architecture, and an air of mystery that pulls travelers in, not to mention the much-discussed Gross National Happiness used to measure national well-being, which is prioritized over GDP.īhutan is the only country in the world to be carbon negative. Since opening up to travelers in 1974, Bhutan has seen visitor numbers rise from just a couple of hundred to upwards of 200,000. If travelers can tear their eyes away from the backdrop of the mighty Himalayas, they’ll discover a rich, remarkable culture in Bhutan that is quickly modernizing yet truly anchored in tradition.
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